Digital Marketing Lessons for Small Businesses

The Aycock Marketing Blog

From social advertising to conversion optimization, to marketing automation, Aycock Marketing’s blog provides valuable guides to help businesses thrive online.!

Restaurant Gift Guide: 35 Best Gifts for Restaurant Workers

Restaurant Gift Guide: 35 Best Gifts for Restaurant Workers

After listening to the audiobook Giftology, it occurred to me that gifting is not only extremely important to your customers/clients but also your staff members or employees. They bust their keisters day-in and day-out to help your small business succeed. Servers,...

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How Do You Revive a Failing Restaurant?

How Do You Revive a Failing Restaurant?

The restaurant industry is tough.  And if you're in it, you know exactly what we're talking about.  For many restaurant owners, the time comes when you find yourself worrying about whether or not you can keep the doors open and for how much longer.  A better question...

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Should Restaurants Use Chatbots?

Should Restaurants Use Chatbots?

Past few years, we've noticed that restaurants, especially small ones are behind on technology. E-commerce companies that sell products online are much further ahead with using technology as tools to aid their businesses. The beautiful thing about today is technology...

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Should Restaurants Use Email Marketing?

Should Restaurants Use Email Marketing?

Some people think email marketing is dead. We couldn’t disagree more! Email marketing essential for restaurants that want to grow and thrive. We help restaurants set up email marketing systems that are designed to bring people in the door with the click of a button....

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Why Do Restaurants Struggle – Answers & Solutions

Why Do Restaurants Struggle – Answers & Solutions

It's no secret that small businesses, especially restaurants, fail within the first few years of opening. Why is that so? Everyone is entitled to their own opinions, however, I have talked with many restaurant owners and these points in this article are based on real...

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Why Most Restaurants Fail and Few Restaurants Succeed

Why Most Restaurants Fail and Few Restaurants Succeed

Okay, so maybe you've been in business for a few years and you feel like you got things figured out. You got all your equipment, you've got all your employees, and people are starting to talk about your restaurant. You may even be profitable at this point. This is all...

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